It’s Time For You To Stop Innovating Your Content
If you only have to say it once, then just don’t at all
I’ve spent most of the past year struggling to find new topics to write about, fighting back against the writer’s block. And yet, I find myself coming back to the same ones over and over again.
Any regular writer knows you need to constantly find new angles, new ways to interpret life as a whole. But life isn’t composed of completely different things every single day, is it?
Furthermore, learning anything forces you to review many times the same thing and see it in different contexts. Learning how gravity works in one equation certainly won’t be enough for you to learn and remember its characteristics but studying it will.
While it feels much more obvious for specific knowledge-based topics, such as physics or languages, all go back to that same basic: you have to repeat something to learn it.
As a result, this applies to habits and personality traits too. You can’t become a writer if you don’t practice your third eye to view the world.
And in the same vein, you cannot hope to share your knowledge on a certain topic without repeating yourself.
It’s crucial to learn to see the world through a different lens but trying to connect every daily aspect to completely new consequences on a regular basis is close to impossible.
Even if it were possible, why would you do that? Is that knowledge you have to share this easy to transmit to others? If it is, are you sure your readers don’t already know about it?
I believe what drives any writer to share a specific thing with the world has to be something that, deep down, bothers the writer. You must feel it’s a shame the rest of the world hasn’t yet understood and assimilated this specific piece of information and thus decide to try to help out with your little grain.
Like any grain, if you plant and leave it as is, you won’t see any result whatsoever. You will need to come back to it regularly and contribute to it growing.
This means you need to reiterate the same idea over and over, in different versions so people start understanding and integrate your point in their life, by seeing the idea in different contexts.
After all, before that crucial thought you now want to share even came to you, you somehow had to have come in contact with various triggers that set it in your head.
Now it’s your turn to become that trigger for your niche.